Date
January, 2025
Client
Bentino
Category
Corporate
Location
Sydney
- about the project
Bentino is more than an insurance builder; they are a company dedicated to rebuilding lives and restoring hope. They came to us with a vision to create a brand film that captured the true heart of their mission—to tell a story that looked beyond the construction site and into the homes and communities they serve. The film needed to be a powerful, cinematic expression of their family values and their unwavering commitment to do “whatever it takes.”
To bring this story to life, we focused on authentic, human-led storytelling. We wove together heartfelt interviews from Bentino’s leadership with dynamic, high-production visuals of their team in action, from their bustling office to complex, large-scale projects. By combining sweeping drone cinematography with intimate lifestyle moments, we created a narrative that showcases both the impressive scale of their work and the profound, personal impact they have on families.
The result is a film that builds immediate and lasting trust. It elevates the Bentino brand by articulating their purpose, transforming them from a service provider into a passionate industry leader. This emotive brand anthem doesn’t just sell a service; it inspires confidence and forges a genuine connection with their audience, powerfully communicating their commitment to building futures and restoring lives.