Date
December, 2024
Client
TE Connectivity
Category
Corporate
Location
Sydney
- about the project
To showcase their revolutionary solar farm technology, global innovator TE Connectivity needed a story as powerful as their product. Our mission was to move beyond technical specifications and capture the human impact of their Customizable Trunk Solution (CTS) at the vast Kootingal Solar Farm in Australia. We envisioned a cinematic case study that would not only explain the ‘what’ but celebrate the ‘why’—the collaboration, the efficiency, and the shared drive towards a more sustainable future.
We brought this story to life by blending epic, high-production visuals with authentic human storytelling. Through compelling interviews with the on-site construction managers and electrical installers, we captured genuine testimonials that speak volumes about the product’s real-world advantages. Sweeping aerial shots contrast with intimate, hands-on footage of the technology in action, while sleek animations translate complex data into a clear, powerful narrative of innovation.
The result is a powerful cinematic asset that does more than just present a product; it builds unshakable trust. By featuring the authentic voices of their partners, TE Connectivity can now demonstrate proven success, turning complex engineering benefits into a relatable story of partnership and progress. This film empowers their sales team, inspires confidence in new buyers, and solidifies their brand as a forward-thinking leader dedicated to building a better, more connected world.